I'm a Scottish designer and creative working from the conceptual, broader brush strokes all the way down to the finer details of every pixel across branding, creative campaigns, logo design, illustration and art direction.

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Asa Rodger
2/2 6 Craigmillar Road

G42 9JY


I was born into the storm of the 90's culture; comic book heros, cartoons, the internet and over-saturated colour schemes. These things still inspire my design style and approach.

Throughout life and far beyond creative work alone I’m obsessed with strong fundamentals for solving any problem. In design this cascades through a passion towards structure, grid, geometry and typography topped with an acute eye for meticulous detail. In the creative spectrum this leads to striving to understand the problem, before problem solving.

The opportunity to work as a creative in an integrated comms agency, as an advisor to a global energy supplier and in a design studio has undoubtedly exposed me to a greater platform of marketing channels. Working across a wide variety of business units and clients in both the B2B and B2C spectrum has allowed me to gain large amounts of experience, working on a diverse mix of projects and disciplines, over a relatively short period of time.

I've worked with an array of clients, largely across energy, property and education – helping evolve companies through branding exercises, developing big ideas into impactful campaigns, supporting internal communications and building online presence through engaging content, while winning some awards (Hermes Creative Awards, BMA B2, Mi Award) along the way!

Clients include:

BP, Total, Siemens, Fifth Ring, National Trust Scotland, Robert Gordon's University, Maggies', Wood Group, Kirkwood Homes, Marischal Square, Proserv, Nexen, Lloyd's Register, Scotia Homes, Newsline Media, Shell, AAA, Global Maritime, Aberdeen University, Bancon Homes and many more across the energy, property and educations sectors.