In 2011, I earned my first design studio job. Having funded my own way through Education selling sketches and ideas out of necessity – I then never stopped since. On top of agency hours (which, as the baptism of fire it is, always included long evenings and weekend sprints), I took ‘holidays’ to travel to London and launch brands on the fly. Across a relatively short period of time I tallied-up a vast body of experience.
I now operate as a one-man brand studio with a far-reaching creative tribe of production artists, writers and videographers I collaborate with to flesh-out full-bodied brands. My work’s become distinguishable by a blending of art, creative design-directon and idealism with a large scale understanding of commercial brand and marketing and production.
Over years I’ve been blessed to apply my skills and make a direct effect on the lives and personalities behind hundreds of start-ups, and I dig the thought of that. A thought can turn to dust or magic, and I get kicks from helping to morph visions into reality for others. For me, the kick lies in figuring out how a brand can be a catalyst for change and be bigger than bottom-line revenue. As we build influential companies that sustain generations to come, I believe we have the responsibility to be thought leaders and model citizens, and to use that to make a bigger impact for future lives.
If you’d like to throw some ideas around until some start to land with a bit of gravity, then get in touch at hi@asarodger to start the ball rolling.